It's the first question almost every entrepreneur asks: "How much does it cost?" The honest answer: anywhere from €0 to €15,000, depending on who does the work and what you actually need. This guide breaks down the price differences so you can invest wisely.
The 3 variables that actually drive the price
Before comparing quotes, you need to understand what drives the differences. Three factors structure the cost of any website:
Volume and complexity. A single-page site for a local craftsman is a completely different project from an e-commerce shop with 500 products. In between, a multi-page site (5 to 8 pages) is the optimal choice for most SMEs and independent professionals in Belgium.
Features. Simple contact form, online booking system, photo gallery, membership area, online payments — each additional feature has a development and maintenance cost.
Who builds it. This is the most decisive variable. A large Brussels agency, a local freelancer, a DIY platform like Wix, or an offshore developer don't carry the same costs — or deliver the same results.
What each option actually costs
DIY platforms (Wix, Squarespace, Jimdo). Monthly subscription of €15–40. Appears cheapest at first — until you factor in your own time (often dozens of hours), the generic visual result, the poor Lighthouse scores that hurt your search ranking, and the advanced features locked behind extra subscriptions. Over 3 years, the real cost often exceeds €2,000.
Regional and national agencies. €3,000–15,000 for a showcase site, depending on the firm's size. Delivery can take over 3 months. Multiple contacts, briefing meetings, sign-off cycles. Appropriate for large corporations with structured communication budgets — not for a local baker who needs to be online quickly.
Local freelancer. €600–2,500 depending on complexity, one direct point of contact, delivery in 2–4 weeks, and local knowledge of the Belgian market. This is the best value for SMEs and independent professionals in Wallonia and Brussels.
FlorisNexus packages — transparent pricing
FlorisNexus works exclusively on fixed-price packages — no surprise invoices at the end of the project. Here's what our clients receive:
One-Page site. Perfect for getting online fast or for straightforward activities (craftsman, service provider, association). Custom design, mobile optimisation, basic local SEO, contact form, Azure hosting included for the first year. Delivered in 2 weeks.
Multi-Page site. Up to 6 pages (Home, Services, About, Projects, Contact, FAQ). Ideal for an SME or a professional with multiple specialisations or service areas. Advanced local SEO, hreflang for multilingual sites, full JSON-LD schema. Delivered in 3 weeks.
Annual maintenance. Security updates, Azure hosting renewal, small content edits (text, photos), performance monitoring. Optional but recommended.
Why the cheapest option often costs the most
A Wix site cobbled together over 40 hours of your own time, at €20/month, costs €240/year plus the value of your time — but more importantly, it's a site that doesn't rank properly, isn't truly mobile-optimised, and projects a less professional image. Your competitors who invested in a real website capture the clients you could have had.
A professional website investment pays for itself the moment you land one or two new clients through it. For most Belgian businesses, that's a matter of weeks, not months.